Third Places

We all know our third places.

More impactful than you might think.

Third places have always been important to me. When you travel a lot and are neither at home (first place) nor in the office (second place), you know what I mean:

Your go-to café to get some writing done.
Your favourite venue near your hotel to get your workout in.
Your comfortable train ride to finish up some report.

These experiences leave a mark. People want to be surrounded by well designed spaces, and have “an experience”.

This includes your customers. Your employees. And yourself.

Data from JLL and others confirm this trend as absolutely crucial for success in today’s competitive built environment.

Flexibility is one thing. “The experience” the other you need to look out for.

And many still don’t.


#design #experience #realestate