What Leaders Often Think Corporate Real Estate is?

What leaders often think Corporate Real Estate is?

A burden.

What it actually is?

A key enabler for your business continuity and a competitive advantage.

Too often, organizations overlook real estate's impact on their core business until it's too late – when teams raise concerns or major payments come due.

Proactive real estate management can prevent these issues.

This is what professional Corporate Real Estate (CRE) covers:

1️⃣ Business continuity
Securing the physical backbone for your business and adjusting the real estate portfolio during any phase of your core business to avoid risks for its operation. Think of flexible lease agreements.

2️⃣ Generating a ‘Moat’
Real estate investments are costly and ideal locations are scarce. Strategic investments create a high entry barrier for your competitor and can protect your core business. Think of Amazon 's well located logistics or data centers.

3️⃣ Financial contribution
Real estate enjoys a substantial share of your company’s balance sheet. Better manage it accordingly. Think of Siemens' recent sale & leasebacks to generate cash for its core business.

4️⃣ Healthy & sustainable working environments
A people-centric and holistic portfolio leads to qualitative environments that allow your teams to thrive. And to identify with your businesses’ values and culture. Think of Mercedes-Benz AG's HQ in the Netherlands.

Professional real estate management delivers both tangible and intangible returns. More importantly, it provides the expertise needed to avoid costly long-term mistakes and enables what matters most: letting you focus on your core business.

And most importantly, to enable you to do one thing: focus on your core business!


📷 Photograph: Julien Cott

#Opportunity #Business #RealEstate